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Testimonial

“Peter possesses a keen sense and insight for turning telecom services and products into customers and dollars. He is passionate about this industry, his work and the people he serves. Visit his site, read his blog and sign up for his newsletter at marketingideaguy.com and you will discover what makes Peter a sought after marketing consultant.”

Cynthia de Lorenzi, CEO, Patriot Computer Group

The Photographer’s Story
Marketing Idea Guy
Friday, 18 May 2012 10:25
Seth Godin gave us this story about Photographers. There is not a camera problem in the US. Ask Kodak. Every cell phone has a camera built right in. Facebook paid $1B for Instagram, a photo app, because FB is a photo sharing website. Flickr and all the rest just missed the boat. Seth Godin talks [...]

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Pick Yourself
Marketing Idea Guy
Friday, 18 May 2012 08:36
I spent May 16th at my third all day session with Seth Godin. This one was mainly Q&A. It was a combination of his books – The Dip, Tribes, Linchpin, Weird, Permission Marketing – and disruption, education and non-profits. Here are some nuggets from the day. Pick Yourself View more PowerPoint from RAD-INFO, Inc. Here [...]

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Marketing Like Lady Gaga
Marketing Idea Guy
Friday, 18 May 2012 08:11
10 Ways to be a Marketing Genius Like Lady Gaga Lady Gaga uses many the principles of Seth Godin, including Be Weird!

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Off to See Seth Godin Again
Marketing Idea Guy
Monday, 14 May 2012 05:18
I leave tomorrow for another full day with Seth Godin in NYC. I was at Seth’s Linchpin day long launch in April of 2010. Here’s hoping for a recharge and a brain stimulation. I have read most – if not all – of his books, including Wisdom and the Guerrilla Marketing Handbook (that he co-wrote [...]

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Mentoring in Tampa Bay
Marketing Idea Guy
Wednesday, 25 April 2012 11:15
Mentoring means different things to different folks. In the Tampa Bay tech scene, mentoring is getting some guidance in the process of developing and running a business or getting advice once that business is running. There are a number of resources for mentoring in Tampa Bay: Gazelle Labs Tampa Bay Innovation Center (former STARTEC) SCORE [...]

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Tampa Bay 1000
Marketing Idea Guy
Thursday, 19 April 2012 15:38
The Greater Tampa Chamber of Commerce held an Innovation discussion today. One idea was to recognize 1000 very small businesses (let’s say less than 7 employees). I am starting the list here.  Add to it in comments or by sending me an email at peter (at) barcamptampabay (dot) org RAD-INFO INC Carvoyant (formerly AutoIQ) Dropost.it [...]

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Execution Not Ideas
Marketing Idea Guy
Monday, 16 April 2012 16:15
Thomas Edison says Genius is 1% inspiration, 99% perspiration. Tony Francisco says, “10% Idea, 30% Execution/Implementation, then 60% growth/scale/build/improve”

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