|
Marketing Idea Guy
|
|
Monday, 08 February 2010 06:46 |
|
I hear this all the time. “I can’t write. I don’t have time. What would I write about? I’m a lousy writer.
Seth Godin would say that is your lizard brain yelling at you. It’s creating excuses, throwing up obstacles. I say, “Just do it.”
You can’t write, but you can if you practice. You can if [...] |
|
The 2 Ways to Use Social Networks |
|
Marketing Idea Guy
|
|
Monday, 08 February 2010 06:31 |
|
There are two ways to use social media.
Maggie Fox is the keynote at Social Fresh Tampa today. And she is talking about ways to broadcast. Big Brands only understand advertising, so social media becomes another vehicle for advertising. Her formula is to combine Earned PR with Paid Advertising and syndicate it through the Brand’s [...] |
|
Top 3 Online Marketing Assignments |
|
Marketing Idea Guy
|
|
Thursday, 04 February 2010 11:03 |
|
I have clients that like me have a blog here, a website or 3 over there, a twitter account or 2, a Facebook fan page and personal account, and some other online properties. Whatdo you do with all this online marketing?
Here are the Top 3 Online marketing Assignments
1. Have an overall plan for the entirety [...] |
|
|
Marketing Idea Guy
|
|
Tuesday, 02 February 2010 12:59 |
|
What’s a social media mercenary? Someone you hire to blog, tweet, facebook, or otherwise be your voice on social networks.
I ended up coining this term during a twitter discourse with Jim Alexander (@tweetmaker) about whether or not this practice was good or not, and whether it should be transparent. The point about social media that [...] |
|
Marketing Idea Guy
|
|
Friday, 29 January 2010 08:32 |
|
What is a Social Media Linchpin? I don’t know. I was thinking about a number of things about social media.
The number of so-called experts running around “training” people in social media.
The idea of follower counts.
The concept of Fan.
Seth Godin’s Linchpin book.
When you combine that, the thought becomes that to be good at social media you [...] |
|
|
Marketing Idea Guy
|
|
Friday, 15 January 2010 17:58 |
|
Seth Godin has written about being a leader in Tribes; when to quit in The Dip; how to be different in Purple Cow; and started the whole Permission Marketing concept. He is an author with many Idea Virus. This one he released on his Triiibe.
It is a very different book from his others. Most of [...] |
|
What Happens After You Crush It? |
|
Marketing Idea Guy
|
|
Monday, 11 January 2010 09:26 |
|
This is the third (and likely last) in a series about Gary Vee’s book, Crush It. (First one, 2nd one).
So you read the book, get a blog, start filming some video, writing some content. Now what?
The average blogger doesn’t make peanuts off Google Adwords, so that isn’t going to be your monetization strategy. Ads? Well, [...] |
|
|
|
|
<< Start < Prev 1 2 3 4 5 6 7 8 9 10 Next > End >>
|
|
Page 8 of 22 |
