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“Peter possesses a keen sense and insight for turning telecom services and products into customers and dollars. He is passionate about this industry, his work and the people he serves. Visit his site, read his blog and sign up for his newsletter at marketingideaguy.com and you will discover what makes Peter a sought after marketing consultant.”

Cynthia de Lorenzi, CEO, Patriot Computer Group

The Brand Called You
Marketing Idea Guy
Monday, 11 January 2010 09:11
While reading Gary Vaynerchuk’s Crush It, I realized that he wasn’t the first to say Brand Yourself. In fact, Tom Peters wrote “The Brand You 50: Fifty Ways to Transform Yourself from an ‘Employee’ into a Brand That Shouts Distinction, Commitment, and Passion!” in 1999. Ten years ago! Fast Company magazine published Tom Peters article titled [...]

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