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Testimonial

“Peter possesses a keen sense and insight for turning telecom services and products into customers and dollars. He is passionate about this industry, his work and the people he serves. Visit his site, read his blog and sign up for his newsletter at marketingideaguy.com and you will discover what makes Peter a sought after marketing consultant.”

Cynthia de Lorenzi, CEO, Patriot Computer Group

Metaswitch Makes Sense
NSP Strategist
Friday, 18 May 2012 08:43

Metaswitch is about to make a splash at the Cable Show. Their web page has a very good quote:

"There’s nothing static about your business: Networks evolve; Customers demand; Traffic multiplies; Applications compete. With a surge in the global demand for innovative communications services, MSO’s are challenged with building high capacity networks while delivering compelling solutions that embrace multiple endpoints, mobility and the multi-screen environments of today’s tech-savvy consumer."
Peter Radizeski is a telecommunications consultant and analyst with RAD-INFO INC. Service Providers have called on RAD-INFO INC for assistance building a channel, improving sales, managing online marketing efforts, and overall company strategy. Contact RAD-INFO INC at 813-963-5884 or http://rad-info.net

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The Sprint Twist
NSP Strategist
Friday, 18 May 2012 06:05

To chase more business customers, Sprint is offering white pages listings for cellular customers. That's unique.

Peter Radizeski is a telecommunications consultant and analyst with RAD-INFO INC. Service Providers have called on RAD-INFO INC for assistance building a channel, improving sales, managing online marketing efforts, and overall company strategy. Contact RAD-INFO INC at 813-963-5884 or http://rad-info.net

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An Internet Minute
NSP Strategist
Friday, 18 May 2012 06:01

Infographic about what happens in an Internet Minute from Intel. This is what people DO with the tech you sell them. Ignore the technology. This is why they buy from you!

Peter Radizeski is a telecommunications consultant and analyst with RAD-INFO INC. Service Providers have called on RAD-INFO INC for assistance building a channel, improving sales, managing online marketing efforts, and overall company strategy. Contact RAD-INFO INC at 813-963-5884 or http://rad-info.net

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Special Access Price Increases
NSP Strategist
Tuesday, 08 May 2012 07:01

Rates are going up!

VZ raise special access rates: "Verizon wants to raise rates by 6% for middle-mile broadband access". "Several members of the NoChokePoints Coalition have filed petitions with the Federal Communications Commission to oppose Verizon's increase of the special access prices by 6 percent, according to a press release. The coalition includes such telecom providers as Cbeyond, Integra Telecom, tw telecom, Sprint and XO," reports Virgo.

Meanwhile, AT&T Southeast is raising rates on business phone lines and Fast packet services. "Effective on or after June 15, 2012, the month-to-month and 12-24 month rates for Ports (i.e., Connections, UNI’s and NNI’s) on BellSouth® Fast Packet Frame Relay and Asynchronous Transfer Mode (ATM) Service will increase approximately 50%. The amount of the increase will depend on your specific configuration." For FL look here: http://cpr.att.com/pdf/fl/news/flnews.htm and for Louisiana look here: http://cpr.att.com/pdf/la/news/lanews.htm

Peter Radizeski is a telecommunications consultant and analyst with RAD-INFO INC. Service Providers have called on RAD-INFO INC for assistance building a channel, improving sales, managing online marketing efforts, and overall company strategy. Contact RAD-INFO INC at 813-963-5884 or http://rad-info.net

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Hiring Talent for the Monday MBA
NSP Strategist
Monday, 07 May 2012 05:10

Fred Wilson on his Monday MBA post is talking about Human Capital or personnel or talent. The term changes but basically it's about "Finding/attracting the right key people" to grow your business.

I have done a number of talks on hiring, especially hiring sales people. I posted a slide deck this morning. I have blogged about it extensively (see here).

"Half the process of hiring is figuring out what job you are really hiring for."

In a growing business, many roles morph over time. Sally may have started as an admin, but she may be doing payroll, sales assistance, purchasing or a number of other duties that may not be in your (unwritten) job description. If Sally leaves, you aren't even close to hiring the right person, because you don't really know what Sally does. Every employee should be writing/updating their job description. Or, at the least once a year, do a performance review you where you document her responsibilities.

It's not just the hiring process either. There is also the Firing. And the laws, benefits, payroll, workman's comp insurance, unemployment, etc. One way to handle that is to use a PEO or ASO model, whereby your entire office is "sold" to someone like ADP who handles all your payroll, benefits (including group health), insurances, and human resources position for about 5% of payroll. It's just an option.

Peter Radizeski is a telecommunications consultant and analyst with RAD-INFO INC. Service Providers have called on RAD-INFO INC for assistance building a channel, improving sales, managing online marketing efforts, and overall company strategy. Contact RAD-INFO INC at 813-963-5884 or http://rad-info.net

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The Cloud in Slides
NSP Strategist
Monday, 07 May 2012 04:47

I have done a lot of cloud panels. The early one is Cloud 101 which basically is the history of Cloud.

In this session, TELX and I gave ISP's some very specific ideas about where the money is in Cloud.

XO had me present to on a webinar for VAR's about a concept we developed called the UC Sandbox, since unified communications consists of a lot of different components.

Thoughts in my head are a bunch of pictures to get you to think, but the last 2 slides are very pertinent to Cloud. The consumerization of IT is a concept that the analysts keep talking about. It means that technology is now coming from the workers/employees not IT.

This session I just did in 2012 at ISP America at Disney: Marketing Cloud Services for ISP's.

Not cloud per se, but how to upsell the SIP Trunk.

Peter Radizeski is a telecommunications consultant and analyst with RAD-INFO INC. Service Providers have called on RAD-INFO INC for assistance building a channel, improving sales, managing online marketing efforts, and overall company strategy. Contact RAD-INFO INC at 813-963-5884 or http://rad-info.net

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5 Years Ago at ISPCON
NSP Strategist
Monday, 07 May 2012 04:09

Five years ago at ISPCON, Jack Brandt (who at the time worked at Register.com but now works at Parallels) and I presented 50 Ideas in 50 Minutes for the second time. Here's the video:

Note that I begin by stating that everyone has the same tech and it is all about who markets better. That hasn't changed.

Want to see the slides? They are on slideshare (with 38 other presos).

Peter Radizeski is a telecommunications consultant and analyst with RAD-INFO INC. Service Providers have called on RAD-INFO INC for assistance building a channel, improving sales, managing online marketing efforts, and overall company strategy. Contact RAD-INFO INC at 813-963-5884 or http://rad-info.net

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