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“Peter possesses a keen sense and insight for turning telecom services and products into customers and dollars. He is passionate about this industry, his work and the people he serves. Visit his site, read his blog and sign up for his newsletter at marketingideaguy.com and you will discover what makes Peter a sought after marketing consultant.”

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Spam Response Rate
On Rad's Radar
Monday, 17 November 2008 09:33
1 in 12.5 Million responses to spam -- but it is still highly profitable. If the spam was just selling products with $10 profit per sale, it would still be highly profitable. But when you are stealing credit card numbers and identities, it makes spam hugely profitable.

Spammers usually run off of botnets of infected computers. Why people don't update (and run) anti-virus programs regularly is beyond me. Why we haven't defeated spam yet is another issue.


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Copyright On Rad's Radar?


Posted: 2008-11-17 14:33:40

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