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“Peter possesses a keen sense and insight for turning telecom services and products into customers and dollars. He is passionate about this industry, his work and the people he serves. Visit his site, read his blog and sign up for his newsletter at marketingideaguy.com and you will discover what makes Peter a sought after marketing consultant.”

Cynthia de Lorenzi, CEO, Patriot Computer Group

Trade Show Follow Up
On Rad's Radar
Wednesday, 08 September 2010 08:08

As we enter the fall telecom trade show season, here's a link to an excellent article about How to Turn Trade Show Leads Into Clients. Number # 1 is to actually Follow Up Creatively!!

For many salespeople, following up is more like, "So do you want to buy now?" When it should involve demonstrating value. How? Ask interesting questions. Send cards, e-vites, news clippings, joke-a-day-vm, etc. Stop being boring -- but better boring than not following up at all.

See you at ITEXPO -- ask me for more tips in LA!


itexpo, sales, sellecom, selling
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Copyright On Rad's Radar?


Posted: 2010-09-08 13:08:37

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