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Testimonial

“Peter possesses a keen sense and insight for turning telecom services and products into customers and dollars. He is passionate about this industry, his work and the people he serves. Visit his site, read his blog and sign up for his newsletter at marketingideaguy.com and you will discover what makes Peter a sought after marketing consultant.”

Cynthia de Lorenzi, CEO, Patriot Computer Group

How Does Your Company Compare?
NSP Strategist
Tuesday, 23 December 2008 08:54
My pal, Jack, has been trying to find a hosting partner. He relates his experience with 2 different companies. Is this how your company reacts? I can honestly tell you that you should hire a Secret Shopper -- every one of you. Doesn't matter what kind of service provider you are - ISP, ITSP, CLEC, MSP, VOIP, or hosting company. CHECK! I don't care if you don't get complaints or you think that

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24 Tips to Recession-Proof Your Business
NSP Strategist
Monday, 22 December 2008 11:14
Robin Robins, author of the Technology Marketing Toolkit, has 12 Tips to Recession-Proof Your Business and 12 More. Here are some of hers and some of mine. "Communicate with your existing clients MORE – offering them more services, more products, and reminding them of all the things you can do for them."Sell with FUD (fear, uncertainty and doubt)The magic of 7 touches (or more) in sales Referrals

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Happy New Year
NSP Strategist
Monday, 22 December 2008 09:51
The RAD-INFO, Inc. offices will be closed starting Dec. 23 at 3 PM Eastern time until Monday, Jan. 5, 2009. I will only be checking email on 12/29 & 12/30. (If it is urgent, please call the office and leave a message). Thank you for being a part of my success in 2008. What can I do for you in 2009? What are your goals for 2009? Email them to me and let me help you achieve them. Best Wishes for

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Magic Jack Breakdown
NSP Strategist
Monday, 22 December 2008 09:09
Telephony has a nice article about Magic jack: Can Jack make VoIP Magic? By operating its own network, Magic Jack has a much more favorable business model, Burns said. "We were in the SunRocket process – the unwinding – as a potential suitor, and we saw what they were paying," he said. "We found that for every telephone number they purchased, which was $4 a month, to terminate their calls, they

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RIAA Wants ISP to be the Cop
NSP Strategist
Monday, 22 December 2008 08:38
The Recording Industry has decided that suing customers one at a time is not slowing things down. So the next step? Get the ISP to do the work for the RIAA. The RIAA now wants ISP's to be cops. In my understanding of the DMCA, if you start checking the content on your system, you lose DMCA protection. In my understanding of privacy, the RIAA (and its sibling, the MPAA) still need to get a court

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10 Tips for Using Twitter And Email Marketing for B2B
Marketing Idea Guy
Monday, 22 December 2008 07:48
This article is about cross-pollinating your email subscribers with your Twitter followers. It’s a good guide on using Twitter to drive website traffic (for a free report or an interview or a video) and collect email addresses for email marketing with a newsletter or special reports. Read it here.

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The Connected Home
NSP Strategist
Monday, 22 December 2008 07:48
Back when Powell was the FCC Chair (and we thought that THAT was bad!*) he spoke about the Converged Living Room. Even with Verizon FiOS and its work with MoCA, most folks don't even have a media player in their living room. Certainly, HP has been doing its best to get us there, but 22" TouchSmart is over $1500.Hardly anyone has remote DVR or lighting or thermostat controls. Nonetheless,

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