Peter Radizeski is Founder and President of RAD-INFO INC. He is an accomplished blogalyst, speaker, author and consultant. He has helped many service providers with sales training, marketing, channel development and business strategy. He is a trusted source of knowledge about the telecom sector. His honest and direct approach make him a refreshing speaker.

Look for his innovative ideas and analysis of current technology on his blogs.

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3 Reasons I Talk About Marketing So Much

There are 3 reasons I talk about marketing so much.

1) Marketing is Everything. Every touch of the marketplace is marketing. The brand is an accumulation of every interaction with your business.

2) The best tech doesn’t win. Microsoft won because they made strategic deals and marketed the heck out of their crappy operating systems. Even their server O/S. The MCSE certificate program was marketing.

3) Most tech and telecom companies suck at marketing. They don’t even tell a decent story.

So that is why I write about marketing so much.

____ Peter Radizeski is a telecommunications consultant and analyst with RAD-INFO INC. Service Providers have called on RAD-INFO INC for assistance improving sales, managing online marketing efforts, channel sales enablement and overall company strategy. Contact RAD-INFO INC at 813-963-5884 or https://rad-info.net
July 8, 2015 , NSP Strategist

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