Yesterday I put up some stats in emerging tech. Today I have a bunch more.

There are 2.5 billion smartphones on the planet now, according to Ben Evans.

“China now has 656 million internet users. Brazil trails only the US in total Facebook, Twitter and YouTube users, and the country has more mobile devices than human inhabitants.” [TCrunch]

Google, Apple, Facebook and Amazon are 3x the scale of WinTel. Not just giants in tech, but giants in the economy as well. More so than IBM or WinTel. [mobile is eating the world]

Machine learning and AI are getting exponentially better each year.

Facebook has between 15-20% of mobile time. And smartphone apps are 60% of all time spent online in USA.

With Amazon Alexa and Google Home (and other voice activated search), what does that do to your SEO or PPC campaigns?! POOF!

There are “nearly 3.8 billion internet users worldwide, almost 2.8 billion are active on social media.” The most popular social networks “as of January 2017, based on global traffic figures for unique monthly visitors, shows: Facebook (with 1.1 billion), YouTube (with 1 billion), Twitter (with 310 million), LinkedIn (with 255 million), Pinterest (with 250 million) and Google+ (with 120 million).” [channel partners]

“Cisco and DHL, the world’s largest logistics provider, estimated last year that $1.9 trillion dollars of economic value could be created by the use of IoT devices and asset tracking solutions in the global supply chain and logistics sector.” [business insider]

NOAA has a new satellite “GOES-16 has four times the image resolution of the existing Geostationary Operational Environmental Satellites (GOES) fleet.” See images here.

SIDE NOTE:

That said, people who blame increased connectivity for widening ideological divides misunderstand what’s going on. The world is not getting worse, nor are our divisions deepening. We’ve always had these problems – it’s just that connectivity is bringing them to light. Racism, xenophobia, bigotry and sexism have always been there, it’s just that we can see them more clearly now. This unprecedented, radical form of transparency feels scary and dark, because it forces us to look long and hard into the corners. But that’s also why connectivity is so important. Billions of people are starting to speak out, and that means we are no longer able to claim ignorance, and filter out the terrible things that have happened on the watch of good people in the past. Welcome to the world as it really is, and not the way the gatekeepers used to tell us it was. It’s about time. [Future Crunch 30]

Tags: amazon, apple, cisco, google, internet, IOT, smartphones, social networks
Related tags: internet users, million, world, billion, facebook, mobile

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RingCentral VP of Channel, Zane Long, did an interview with Channel Vision. He states, “Partners need the right sales support and enablement in order to be successful. It isn’t enough to have just an amazing product or the richest commissions, because if partners are not fully enabled to really market it, they will not position your product first. The cloud communications marketplace is crowded and the demand for these competing solutions is evident (as noted in my earlier predictions). Vendors need to “think partner enablement first,” making it easy to transact to keep their partners transacting and gaining market share for their solutions.”

How do you enable Partners? A bunch of ways.

Clear messaging with a positioning statement. Who benefits from your service, why and how. Who being the exact target.

Take friction out of the process whenever and wherever possible. It is crazy to me that in 2017 more providers aren’t using e-signature and transitioning paperwork to online forms.

Sales tools like case studies, deployment manuals, tech specs and more.

User training to make adoption easier and deeper.

When Zane says, “It isn’t enough to have just an amazing product or the richest commissions, because if partners are not fully enabled to really market it, they will not position your product first.” What amazing product? There isn’t a clear winner in UCaaS at any level. While Broadsoft has the majority share, it is divided up among 400+ providers. So what amazing product?

The richest commissions change weekly. Providers are willing to pay almost anything to put any revenue they can get on the books – good, bad, under water or even horrible fit. And this leads to a host of problems on the deployment side, on the customer satisfaction side and later on the commission side (when the provider realizes it is under-water and wants to change compensation or when customer quits early and provider nets the commission out.) I wish I was making this stuff up, but it happens every week at most organizations.

And then we wonder why the UCaaS space that was supposed to be so hot is not.

8×8’s numbers were kind of surprising because while numbers went up they posted a loss.

• Service revenue from mid-market and enterprise customers grew 36% year-over-year and represents 55% of the Company’s total service revenue.
• New monthly recurring revenue (MRR) sold to mid-market and enterprise customers and by channel sales teams accounted for 60% of total new MRR booked in the quarter.
• Average monthly service revenue (ARPU) per business customer grew to $414, compared with $369 in the same year ago period;

This goes to show you that just one huge deal can change everything (if it doesn’t sink the company in the process of deployment!): “New enterprise Master Service Agreement signed with a Fortune 50 health care corporation to provide services to up to 10,000 users in 450 medical offices. [AND] New enterprise agreement signed with a national retail chain for over 10,000 seats across 3500 locations.”

Tags: 8×8, arpu, channel partners, commissions, enablement, financials, hosted pbx, marketing, UC
Related tags: amazing product, richest commissions, product richest, service revenue, partners fully, product

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